Sergio Rossi began his career in the 1950s working alongside his father, a shoemaker in Italy’s Romagna region. Armed with the tools and traditions taught to him by his father (and the priceless experience of being taught by a master), he ventured to Milan to hone his passion for the craft. He studied and trained there for two years, developing an appreciation of forms and shapes, the very heart of a shoemaker’s expertise.
In October 2008 Francesco Russo was appointed Creative Director of the Sergio Rossi brand. In charge of all the collections, Womens and Mens footwear, bags and accessories, Francesco Russo gives his own contemporary interpretation, whilst respecting the Sergio Rossi brand identity. The Fall/Winter 2009/10 collection is the first created by Francesco Russo for Sergio. Rossi.
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